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+39 0544 533269

Le varietà di New Fruits®


Roxana (NF 205)*

Origin: New Fruits - Italy. *European patent n° EU 14557.

Picking period: late (+10 days Alba).

Best use: one of the most cultivated varieties, in spring and autumn cultivation, in tunnel and open field. Perfect also in bag cultivation. Excellent summer production (at the end of July, August and September), obtained with tray plants in cool areas.

Strenght: very high picking performances, pretty nice fruit, high productivity, large fruit size and good commercial value. Rustic, vigorous and winter frost resistant. Resistant to the most common root diseases, tolerant to Oidium f. and Xanthomonas f.

Weakness: quite susceptible to Collectotrichum a.


News Fruits is a private Italian company specialized in the genetic improvement of strawberries in order to create new varieties.

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New Fruit s.a.s.

via Chiavica Fenaria, 22
- 48123 Savarna (RA) - ITALY

Tel. +39 0544 533269

Fax. +39 0544 532861




Modern strawberry varieties are covered by Patent protection CPVO and more. As a consequence thereof, their unauthorized multiplication is strictly forbidden and will be persecuted to the full extent of the law. Furthermore, the varieties Alba, Asia, Roxana, Olympia, Tea and Syria are registered trademarks. Their unauthorized commercial use is strictly forbidden.